30th October I 12:00 pm - 14:00 pm CET I Register here
In this virtual event, industry experts from across Europe will come together to debate AI in digital advertising in our first Great Debate on AI.
We will kick off the event looking at findings from our industry-wide survey: "The Impact of AI on Digital Advertising". This research explores how advertisers, agencies, publishers, and ad tech providers are leveraging AI, both predictive and generative, to drive efficiency, creativity, and growth.
During these interactive sessions, we’ll dive into key findings from the survey and explore what they mean for the future of digital advertising. 3 panels of experts from across the ecosystem, including members of IAB Europe’s AI Working Group, will share their perspectives on adoption trends, ethical considerations, use cases, and the strategic priorities shaping the road ahead.
Stay tuned as we will reveal the speakers very soon!