Evolve Media, LLC

We’re hiring! Evolve Media is looking for a Client Services Account Manager to join our Beverly Hills team. This role is ideal for someone who thrives in a fast-paced environment, enjoys working cross-functionally with brands and agencies, and has a passion for digital media and client success. 📍 Beverly Hills, CA 👉 Apply here: https://shorturl.at/hVDoT

MMA isn’t just having a moment. It’s mainstream. 🎬 Major films, streaming projects, and creator-led storylines are pulling fight fans into the action from every angle. The Ultimate Fighting Championship (UFC), bought for $2 million, is now worth more than $15 billion, with media rights on par with the NFL. That growth reflects the rise of MMA from the fringes to the cultural center stage. Sherdog, part of Evolve Media, isn’t about casual fans. It's home to superfans. For decades, Sherdog has been the trusted source, keeping the MMA community informed, engaged, and loyal. That passion translates into impact for brands: 🥊 A legacy platform with a dedicated, year-round audience 🎯 Fans who follow every storyline, not just fight night 💡 Brand-safe editorial and creator partnerships that drive ROI At Evolve Media, we give brands meaningful ways to connect with MMA superfans, from advertising and editorial to creator partnerships and live events. The action may happen in the cage, but the stories and the brand connections are built where fans and creators keep the conversation alive. #MMA #Sherdog #CombatSports #UFC #BrandPartnerships

Leading publishers and technology companies, including Evolve Media, are excited to support the launch of the new RSL Standard from RSL Collective. RSL creates the clear, scalable framework publishers and creators need to define how their content is used in the AI era and ensures they are fairly compensated for the value they create. This is about returning control and value to the companies and people who fuel AI innovation. Evolve Media is proud to be part of this effort from day one. 👉 https://lnkd.in/grC_R7tg

New rules for AI: no more taking content without permission. Cloudflare’s new permission-based model blocks AI crawlers by default unless websites opt in. A major shift in how AI companies access online content. “The rise of AI brings incredible opportunity, and there’s a clear need for a future where creators, publishers, and AI companies can thrive together. Cloudflare’s initiative supports that vision by promoting a more sustainable Internet through protecting the value of original content.” – Aaron Broder, CEO, Evolve Media We’re glad to support Cloudflare in taking this step to keep the Internet fair for everyone. https://shorturl.at/JygiR 

Horror isn’t a one-month genre. And audiences agree: in 2024, 11.6% of U.S. viewers named horror as their favorite streaming genre, making it the #2 most-watched genre of the year. That demand isn’t limited to streaming. This month, ComingSoon.net, an Evolve Media company, spotlighted the new character posters for 28 Years Later, the long-awaited sequel to Danny Boyle’s post-apocalyptic classic, which hit theaters June 20. 📈 It’s already proving the power of the genre, opening to a $60M global box office, evenly split between North America and international markets. 🧠 So why does this matter for marketers? Because horror fans don’t just watch. They rewatch, dissect, cosplay, meme, and theorize. They turn tension into community, and storylines into rituals. This kind of passionate engagement opens the door for: 🎟️ Event-based marketing: live screenings, immersive pop-ups 💥 Brand collaborations: trailer drops, countdowns, custom editorial tie-ins 📱 Social lift: creator reactions and cultural takes This is more than a genre trend. It’s a framework for building lasting emotional relevance. #EntertainmentMarketing #AudienceEngagement

AI won’t replace creativity, but it is reshaping how we show up as marketers. At Cannes Lions this week, the conversation moved from AI hype to application. As Inc. reports, leaders from Apple, Day One, and Weber Shandwick echoed what we’ve seen at Evolve Media: AI can accelerate the process, but it can’t replace the spark behind great creative and true community engagement. Now that these tools are more accessible, new questions are surfacing, especially around how we protect creative work: ✅ Teams need guidelines for using AI-generated content ✅ Advertisers must vet assets to avoid brand risk ✅ Licensing and partnerships will be key to protecting IP At Evolve Media, our focus has always been on delivering real value through editorial insight, brand-safe environments, and fan-first experiences across our ad partners and platforms. It’s not just about optimizing workflows, but creating content that actually resonates. 🧠 AI helps us work smarter ❤️ But human taste, emotion, and cultural instinct are what make content matter As the rules shift, keeping creativity at the center is how brands stay relevant and trusted. 👇 Full article linked in the comments. #CannesLions #MarketingStrategy #AI

⚡ Creator marketing was once seen as top-of-funnel flash. 📈 Today, it’s driving both discovery and action. The right creator, especially in niche spaces like horror, MMA, or animals, can amplify media in ways that feel personal and connected. Real influence isn’t about reach; it’s about relevance. And consumers agree: 86% say they’ve made a purchase based on an influencer recommendation (Sprout Social, 2024). The most effective campaigns don’t add creators at the end. They build with creators from the start, paired with smart media choices that maximize impact. 👉 https://shorturl.at/Gazx0 #CreatorMarketing #CreatorEconomy

Gen Alpha isn’t just the next audience. They’re redefining influence, where reach is powerful but shared experience and interest-based content drive real impact. A new report from Horizon highlights how kids are discovering brands through shared experiences on platforms like Roblox and YouTube, treating these not just as games but as social ecosystems. For this generation, gaming is culture. At Evolve Media, we’ve seen this reflected through our brand-safe and COPPA-compliant portfolio, TotallyKidz | An Evolve Media Company, where kids engage with content through interactive games and premium video across trusted sites, apps, and OTT channels. We help brands show up in environments that feel native, not disruptive. For marketers, the goal isn’t to chase every trend. It’s to build for how Gen Alpha experiences content: through play, creators, and meaningful connection. #GenAlpha #GamingCulture https://shorturl.at/mXvXc