Related content
-
Global Marketer of the Year
WFA names jury for 2025 Global Marketer of the Year
Jury to include marketers from Diageo, First Bank of Nigeria, IKEA, The LEGO Group, Procter & Gamble, Reckitt, Santander,…
-
Seven new members join WFA
More new corporate members have joined the WFA, taking total membership to more than 150 and reflecting the strong value that the…
-
Advertising & policy
WFA holds LATAM Regional Meeting in Montevideo
Leading marketers and policy leads from across Latin America are preparing to gather in Uruguay at the end of the month to address…
-
Spotlight: Unlocking Your WFA Benefits
Need a quick refresher on what WFA membership includes or how to get started?
Discover this fast, info-packed…
-
Candid CMO
The Candid CMO: Cheryl Goh, Group VP of Marketing and Sustainability and Founding CMO at Grab
When you’ve been with the company since Day 1, change is inevitable. Cheryl Goh, Group VP of Marketing at Grab, explains how…
-
AI
In case you missed it… Powerful WFA content from Q2: media inflation, AI influencers, marketing capability team structures and more
We are constantly working with our members to share best practice and smart ways for marketing to make a bigger impact. Here are…
-
Cannes Lions
Celebrating creativity with #NotInCannes
While many in our industry were in Cannes last month celebrating creativity, members of WFA’s Asia Advisory…
-
Cannes Lions
Uncertainty on the Croisette
Talk of AI dominated Cannes, but I believe creativity will continue to make the difference in a world focused on data and tech. Some…
-
Marketing capabilities
Unilever leader becomes Co-Chair of WFA’s Marketing Capability Forum
Pawan Kumar Marella, Vice-President, Strategic Growth Initiatives, Marketing Capabilities & Innovation Excellence, will help…
-
Candid CMO
The Candid CMO: Conny Kalcher, Group Chief Customer Officer at Zurich
Conny Kalcher, Group Chief Customer Officer at Zurich Insurance, explains the appeal of the insurance industry and how the right…
-
Global Marketer WeekHalo
In case you missed it… Powerful WFA content from Q1: Marketer of the Future, Better Ideas, transparency, GenAI, sustainability and Halo
We are constantly working with our members to share best practice and smart ways for marketing to make a bigger impact. Here are…
-
Candid CMO
The Candid CMO: Wanda Weigert, Global Chief Brand Officer and Executive Director for Globant
Some marketers gain experience by moving around from company to company. For Wanda Weigert, Global Chief Brand Officer and Executive…